Meet Hadar: Our New Engineering Manager Published on 09 Feb 2022 by Priya Khaira-HanksTopics: Fish FoodTagged Community, Developer, Giving back, HR, marketing, news & events, Payara Community Hadar, our new Payara Engineering Manager, joined the team at the same time as Arie, Cheryl and Luis (read their previous Q+As). We onboarded 4 team members across 3 different countries/time zones in the space of one week. Continue reading “Meet Hadar: Our New Engineering Manager”
Permissionless Co-Marketing: When One of Us Shines, We All Shine! Published on 21 Jan 2022 by Priya Khaira-HanksTopics: Fish FoodTagged Community, marketing It’s likely you haven’t heard of Permissionless Co-Marketing. It’s Marketing’s kindest secret weapon – and it’s everywhere! Amanda Natividad, VP of Marketing for SparkToro, sums it up in her excellent Twitter thread: “Permissionless Co-Marketing is aligning yourself with other brands by promoting them in your work. The payoff? Earning goodwill and setting the foundation for potential collaboration.” Continue reading “Permissionless Co-Marketing: When One of Us Shines, We All Shine!”
Marketing and PR: Making Sense of Complexity! Published on 17 Nov 2021 by Priya Khaira-HanksTopics: Fish FoodTagged Community, Fish Food, marketing In this blog, Marketing Assistant Priya Khaira-Hanks looks at two separate aspects of how a tech company is likely to promote itself: PR & Marketing. What do they mean? What’s the difference? And how do they differ in the specific context of the Payara Platform? Continue reading “Marketing and PR: Making Sense of Complexity!”
Video Storytelling for Business Marketing Published on 13 Jan 2020 by Debbie HoffmanTopics: Fish FoodTagged marketing, Success StoriesLeave a Comment on Video Storytelling for Business Marketing More than half of marketing professionals rely on video marketing techniques (according to Hubspot) because… well, because they work! Plus, more than 50% of consumers prefer to watch video content over receiving emails, reading blog posts, or viewing marketing messages on social media – so why wouldn’t you want to communicate with your prospective customers in the way in which they prefer to receive the information? Continue reading “Video Storytelling for Business Marketing”