Payara Services provides stable, supported open source software. Bringing our solutions to a global audience entails a wider skillset in the team than can be confined to Java developers and engineers, however. Our Marketing, Sales and HR departments have vital roles to play, with our Fish Food blogs providing a peek behind the curtain (or under the hood!) of running an award-winning, fast-growing, values-driven tech business. 

In this blog, Marketing team member Denisa Zettlova, one of our Graphic Designers, provides insight into how she created the logo for our new product: next generation application server Payara Cloud.

It’s an example of where those in job roles that are not explicitly Java-related become uniquely specialised – the cross-over between non-tech skills and the programming world! Cloud is a crowded market, so Denisa needed to be able to identify and assess the branding of specific competitor products. This allowed her to design a logo that referenced classic cloud imagery – so people could instantly tell what it was meant to be – whilst also having its own unique “Payaran” identity. 

Feel like you’ve got what it takes to combine expertise in your chosen field and niche industry insight? Make sure to keep an eye on our ‘Join Us’ LinkedIn page for  opportunities. 

Continue reading “Payara Cloud: Logo Creation and Brand Continuity”