Brand guidelines are your most important communication tool, both internally to your business and externally to your audience. Having established brand guidelines communicates to the public that you are serious about your brand. It is a great resource for your business to understand how to represent its brand across departments. Continue reading “How Brand Guidelines Build Brand Recognition”
At Payara Services we have many different applications and web-based projects that all need to be unified under our brand. Ideally, someone should be able to recognise a Payara app even if they can’t see our logo. For this to happen, we need to create consistency in the UI (User Interface) across our projects. Enter the Design System.