Walk into any of the silicon-valley behemoths or trendy start-ups and there’s a good chance you’ll see a colourful mural of inspiring words on the wall, an ever-present backdrop for the team as they work on objectives from the most minute to the highest level. Core values — along with mission and vision statements — have become essential for any business, especially now that the active construction of company culture has become standard.

Continue reading “Core Values:  Polaris of Company Culture”